DEVELOPING TYPOGRAPHIC SYSTEMS
Lecturer of Graphic Design
Welch School of Art and Design, Georgia State University
This course developed and extended basic vocabulary and understanding to more complex problems that addressed typographic hierarchy, context, sequence and gestalt concepts. Through a focused series, students explored how typography behaves across media. Students explored increasing complex typographic systems in
three-dimensional, sequential page or time-based projects.
PROJECT ONE: DESIGNING SYSTEMS ACROSS A TYPEFACE
Students developed and designed typefaces using the type design tool, Fonstruct. Students initially explored typographic relationships off of the computer through sketching and grid systems before developing a fully realized font on the computer.
After designing their fonts, we did a one week workshop where students used their classmates fonts to design context specific type systems. Initially, students explored the feeling of their typographic explorations through short iterative sprints.
Student Type Specimen Posters:
PROJECT TWO: DESIGNING DYNAMIC TYPOGRAPHIC SYSTEMS
This project asked students to explore typographic and hierarchical relationships. Students began by analyzing an existing typographic publication and developing a taxonomy of parts. Next, students explored concepts through compositions of hierarchy and structure, and typographic combinations. The final project culminated in students developing a comprehensive dynamic type system.
Students were free to frame their context and media. Several chose to design for a mobile phone while others chose to design ebooks for a tablet device.